Melton Mowbray gets PGI status

A very old interest of mine, the Melton Mowbray pork pie, has finally won European PGI protection. The real story here, as I first discussed about four years ago, is that the proposed geographical indication essentially shut one of two main competitors out of the market. It was a business ploy rather than some sort of artisanal impulse towards tradition. With the competitor now apparently safely situated in the protected area, all is apparently well.